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Category: Recent Work

BCCM Redesigns & Launches Kohn-Megibow Company’s New Website!

After 100 years of service, Kohn-Megibow Company launched its redesigned website, KMCsales.com. The largest restaurant equipment auction house in Southern California partnered with marketing experts Big Chief Creative Media (BCCM) to create a fresh, optimized site to help increase the successful company’s online presence.

“How many companies do you come across any more that have been in business over 100 years?” said Alex Ribble, founder of BCCM.

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Case Study: McMurray Stern

BCCM initially met with storage solutions provider McMurray Stern, Inc. in October, 2012, to provide an estimate for an upgrade to their existing website. McMurray Stern was extremely open to many of our suggestions concerning website branding and content structure, and it wasn’t long before our discussions evolved into a full-fledged online lead generation strategy.

CHALLENGE

Our main challenge was that McMurray Stern had not previously engaged in marketing online and had little to no presence. They wanted to create an all encompassing platform to help support their internal sales efforts and explore new avenues of lead generation. After a short period of research and a thorough competition analysis, we predicted we could establish a robust online presence within McMurray’s service area in a relatively short period of time.

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