Big Chief Rejuvenates Architects’ Website

Perkowitz + Ruth Architects turned to SEO-experts Big Chief Creative Media to design a fully-optimized, dual-language website.

Long Beach, California — Even a company with international recognition and renown needs to stand out above their competition, both in their work and in their online presence. Perkowitz+Ruth Architects, a commercial architecture firm headquartered in Long Beach, California, have proved their merit with their award-winning designs and attitude towards sustainability, and have now conquered the online world with their website redesign.

The firm had several goals for their upgraded site: full content-management capabilities; versions in both English and Chinese; over 800 pages of content transitioned and optimized; and finally, full and complete search engine optimization. With such a specific list of needs and benchmark for quality and precision, Perkowitz+Ruth Architects’ Vicky Hammond made the right choice by hiring Orange County’s finest: Big Chief Creative Media.

Hammond and Big Chief owner Alex Ribble were no strangers, having met in 2007 while Ribble was serving as board member and Technology Chair for the Society of Marketing Professional Services, Los Angeles. Their history of collaboration allowed them to work seamlessly, even on a project of this scope and scale.

“We saw this project as a great opportunity—not just to work with Vicky again, but also with our long-term client Perkowitz+Ruth,” explains Ribble. “As always, they were a dream to work with, and went the extra mile by providing all of the original Chinese text for us. Vicky Hammond’s talents as a project coordinator are incredible, and she was the main element to this project’s ultimate success.”

The newly completed and launched website has transitioned away from the previous Flash-based site to optimize the content, plus allows for the Perkowitz+Ruth marketing department to have full control of all content on the site.

This partnership has led to extended contracts for Big Chief Creative Media. Big Cheif has been asked to assist Perkowitz+Ruth with their email marketing strategy and campaigns, plus they have been contracted to build an additional boutique website.

Founded in 1979, Perkowitz+Ruth Architects is a full-service architectural firm that also offers landscape architecture and sustainable design services. They are a recognized leader in the field of commercial architecture, and offer specialized expertise in retail, entertainment, hospitality, office and mixed-use developments. They understand how to create environments that appeal to guests, residents and retailers alike. Headquartered in California, the firm also has six offices across the United States and China with a staff of over 200 professionals consisting of licensed architects and engineers, landscape designers and United States Green Building Council LEED®-Accredited Professionals. Perkowitz+Ruth are active members of the Urban Land Institute, International Council of Shopping Centers and the American Institute of Architects. For more information about Perkowitz+Ruth, please contact their headquarters by calling (562) 628-8000 or via email:

As a web-centric marketing communications firm, Big Chief Creative Media bases its success on the results it achieves for its clients. With battle-tested methods, they manage their clients’ entire marketing process from concept to production, catapulting their clients into their ideal market and increased profits. Their core services include branding and identity creation; advertising; custom website design; search engine optimization and social media marketing; market research; and video production, to name a few. With a unique and proprietary process, Big Chief Creative Media uses strategic online planning and execution to create websites and online marketing for clients that work—plain and simple.

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For more information about Big Chief Creative Media, please contact us at (714) 794-2226 today!